Expert tips to restore life to chemically damaged hair

Everyone has the potential for beautiful and lustrous hair. Even though the hair is technically made of dead cells, it needs nourishment and maintenance, much like living cells, to achieve its full potential. There is no single, magical product capable of fixing every hair issue because perfect blonde hair requires a customised routine and damage control. Styling, dyeing, perming, rebonding, and exposure to different external factors can be very aggressive on a hair shaft, changing its features. While some “wear and tear” of strands is unavoidable, prevention is better than cure when it comes to chemical over-processing and harmful habits. To understand how to fix and rejuvenate your chemically damaged hair, continue reading about the major causes, symptoms, and ways to prevent further harm.

Types of hair damage

Many types of damage affect the state of our hair. Some take time to penetrate the hair structure, while others can appear more dramatically. Even though we can’t avoid exposure to environmental damage from the sun, UV and pollution, we can reduce mechanical, chemical, heat, and hard water damage to a minimum with a thoughtful approach to hair care. The most common and severe sources of harm to our hair are bleaching, use of aggressive chemical hair dye, and heat exposure. But your hair also suffers from damage you’d probably never think of, such as combing, hairstyles, bonding, braiding, or simply not washing your hair properly… Surprised? You shouldn’t be. Our hair is not just our most valuable fashion accessory. It is a part of our body, and as such, it’s prone to ageing and damage.


Whether you’re a natural or dyed blonde, your hair is more susceptible to breakage and damage.

So, do you have chemically damaged hair?

Hair products with certain chemicals can harm our strands by altering the shaft structure, leaving it open and vulnerable. The most common signs that your hair desperately needs repair and nourishment are:

  • Lacks of shine and dullness,
  • Visible split-ends and breakage,
  • Highly porous and lacks elasticity,
  • Enhanced thinning,
  • Dryness, particularly noticeable from mid-length to ends.

After exposure to colour treatments, your hair cuticles open to let the dyes penetrate the strand in order to change your hair colour. But beware: when the cuticles are open, they stay open! And once open, hair can become porous and more prone to damage. While most external factors take time to damage hair, chemicals can do it much quicker since their goal is to achieve instant results. It’s in their nature to be quite aggressive!


To reduce the damage and impact of chemicals on your hair, we highly recommend seeking professional help when bleaching. 

Side effects of bleaching your hair

Everyone who has dyed their hair knows that bleaching is an essential step in lightening hair colour before going blonde. But, this seemingly miraculous way of transforming hair tone has many harmful side effects on the strands. Bleaching formulas contain hydrogen peroxide, ammonia, and other aggressive chemicals that penetrate the hair structure to fade your natural colour. The process can irritate the scalp, causing dryness, thinning, breakage, and discoloration. No one said being a blonde is easy! If you’ve followed the path Marilyn Monroe, Margot Robbie, Kate Moss, and many other iconic blondes chose, you know that such radiant hair comes at a price.

Know your hair, know your treatment!

By better understanding your hair type, texture, and current condition, you can create a much more effective regimen. Therefore, to know what works best for you, ask yourself what hair problems you have and what look you want to achieve. Would you like to boost your shine? Maybe add more volume to the strands? Or, perhaps, strengthen your hair? 

If you’re a blonde, you probably not only want but need all three things – shine, volume, and strength

Since maintaining dreamy blonde hair requires frequent dyeing, bleaching, and touch-ups, your strands suffer more damage than women who dye hair in dark tones. Therefore, it’s vital to include high-performing products with formulas specifically fighting hair issues you’re facing to your haircare. Only a shampoo that provides restoration of the shaft and reparation of the hair cuticle from the inside and outside can give the desired permanent results.

Quench the thirst of your chemically damaged hair

It can be challenging to satisfy dry hair’s thirst. High porosity absorbs moisture fast but has difficulty in retaining it. Choosing a conditioner that provides deep hydration, locks moisture, and rejuvenates bleached hair is vital for blonde hair maintenance. Every time you wash your hair, spread the conditioner to full length, focusing especially on hair ends. As the oldest part of the strand, they are weaker, dryer, and more prone to damage.

The easiest way to restore life to chemically damaged hair is to switch to products that are specifically made for your hair type, texture and colour.


To reduce the damage and impact of chemicals on your hair, we highly recommend seeking professional help when bleaching. 

Enforce the strands with the high-performing masques

Hair products containing oils can be heavy on some hair types but not for overprocessed hair. Masques, leave-ins, and serums with oils and shea butter act as a moisture sealant. Natural oils are the magical ingredient that helps dry or chemically damaged hair. Try including shea butter, jojoba, avocado, sweet almond, rosemary, castor, coconut, olive, and sunflower oil in your hair treatments and see the results for yourself.

Prevention is better than cure

Chemically damaged hair might seem like high maintenance, but caring for it is the same as caring for any other hair type or issue. The simple answer is to choose quality products to renew strands, protect them from further damage, and alter some styling and daily habits. Listen to your hair, and take steps to rehabilitate and make it healthy again – you will get out of your hair what you put into it! Our expert’s advice is:

  • Choose rejuvenating hair shampoo and conditioner with unique formula that reduces hair damage caused by the environment, bleaching, and sun exposure.
  • Opt for products rich in antioxidants, amino acids, and vegetable protein that hydrate and help the hair shaft retain moisture.
  • Scalp care. It is impossible to have healthy hair without a healthy scalp. Pampering your scalp once a week with massages and spa treatments can stimulate the follicles, boost growth and balance sebum production.
  • Use hair dyes without ammonia and PPD.
  • Avoid chemically altering hair if you’re dyeing it blonde. Bleaching causes enough harm without adding rebonding, perming, and other processes to the list. Instead, enjoy your magnificent blonde hair, and focus on hairstyles and cuts that will enhance your best features.
  • Use heat protection products when blow drying and heat styling.

Consistency is king

Restoring the health of your hair and keeping it healthy takes time. If you follow these expert tips to restore life to chemically processed hair, you will notice improvement after a few washes. Still, your journey to magnificent hair has just begun! By using quality products that nourish and protect the shaft and minimise chemical and heat exposure, you’ll realise that maintaining the look of “effortless blonde” is not so hard to achieve.